Presents:Maximizing Revenues in a Down Economy
DATE:
May 20, 2008
PLACE:
Sheppard Mullin
12235 El Camino Real, Suite 200
San Diego, CA 92130
TIME:
7:30AM-8:00AM Networking & Registration
8:00AM-9:30PM Program
FEE:
Member:• register-prepay=$35.00 Pre register only
Non-member:• register-prepay=$45.00 Pre register only
DESCRIPTION:
The current recession will be lethal for many firms, but it will also create opportunities for others. In addition to controlling costs and improving efficiencies, successful firms will seek to maximize the number of ways they can generate revenues from their existing products and services. In this session we’ll discuss why “repurposing” – using existing technologies, products, or services to solve new problems – is a best practice strategy for surviving a downturn, as well as for thriving in good times.
Who should attend:
What you will learn:
- How to recognize if you are leaving money on the table.
- What “repurposing” is and why you should consider it.
- The economics of repurposing.
- The six “rules” of successful repurposing.
- What you should do next.
Panelists:
Jan Steenkamp, CEO of Entriq, a division of MIH and Naspers Limited (LSE: NPSN). Entriq helps companies quickly and easily get their digital media content to consumers and users. Prior to becoming CEO of Entriq, Jan served as chairman and CEO of OpenTV Corp., the leading provider of solutions for the delivery of digital interactive services to television viewers around the world.
Ted Crooks, Vice President of Products for Global Analytics, a bi-national company based in San Diego and Chennai that provides credit, fraud and human resources analytics. Ted is best known for conceiving and leading development of analytical products mostly in financial services, especially fraud management. Prior to joining Global, Ted was vice president, global fraud solutions at Fair Isaac Corporation, co-founder of Burning Glass Technologies known for applying artificial intelligence techniques to employment.
Timothy Gendreau, Revenue Strategist and Principal of The Gendreau Group, LLC. For more than 20 years as a Revenue Strategist, Timothy has helped major high-tech, software and services companies grow revenues, increase margins, protect market share, and increase valuations. Timothy established The Gendreau Group, LLC in 1989, and as chief revenue strategist; facilitates, teaches, and challenges clients to think more creatively about the businesses they are in, the markets they serve, and revenue opportunities they can create and pursue.
Tom Tobin, CTO of Even Finance, an early stage software company that offers software, analytics and services targeting credit origination in the online world. Prior to Even Finance, Tom held roles as SVP of Product Development for LogicalApps, a Governance Risk and Compliance software vendor (acquired by Oracle in 2007), VP Product Development for Peregrine Systems (acquired by Hewlett Packard in 2005) and VP of Engineering for Fair Isaac/HNC Software.
Moderator:
Susan Wayo, Revenue Strategist and Principal, The Gendreau Group, LLC. – Susan has helped companies in the US and in Europe define, develop, manage, and market high-tech products and services. She has provided leadership and consulting services to companies whose core offerings have included software products and services, telecommunications offerings (cable, wireline, and wireless), outsourced and managed services, and financial, credit and fraud management services and solutions. Susan is a recognized expert in market research and product road-mapping.
Who should attend:
- Senior managers who answer ‘yes’ to any of the following:
- Has anyone suggested your offerings might have more uses, or could solve other business problems?
- Are your products or technologies not producing the revenues they should?
- Are you concerned you are not maximizing the investments you have made in your existing technologies or products?
- Do you have technologies sitting on the shelf that you have never sold commercially?
- Have you ever wondered if buyers in other markets could use and would pay for what you have?
What you will learn:
- How to recognize if you are leaving money on the table.
- What “repurposing” is and why you should consider it.
- The economics of repurposing.
- The six “rules” of successful repurposing.
- What you should do next.
Panelists:
Jan Steenkamp, CEO of Entriq, a division of MIH and Naspers Limited (LSE: NPSN). Entriq helps companies quickly and easily get their digital media content to consumers and users. Prior to becoming CEO of Entriq, Jan served as chairman and CEO of OpenTV Corp., the leading provider of solutions for the delivery of digital interactive services to television viewers around the world.
Ted Crooks, Vice President of Products for Global Analytics, a bi-national company based in San Diego and Chennai that provides credit, fraud and human resources analytics. Ted is best known for conceiving and leading development of analytical products mostly in financial services, especially fraud management. Prior to joining Global, Ted was vice president, global fraud solutions at Fair Isaac Corporation, co-founder of Burning Glass Technologies known for applying artificial intelligence techniques to employment.
Timothy Gendreau, Revenue Strategist and Principal of The Gendreau Group, LLC. For more than 20 years as a Revenue Strategist, Timothy has helped major high-tech, software and services companies grow revenues, increase margins, protect market share, and increase valuations. Timothy established The Gendreau Group, LLC in 1989, and as chief revenue strategist; facilitates, teaches, and challenges clients to think more creatively about the businesses they are in, the markets they serve, and revenue opportunities they can create and pursue.
Tom Tobin, CTO of Even Finance, an early stage software company that offers software, analytics and services targeting credit origination in the online world. Prior to Even Finance, Tom held roles as SVP of Product Development for LogicalApps, a Governance Risk and Compliance software vendor (acquired by Oracle in 2007), VP Product Development for Peregrine Systems (acquired by Hewlett Packard in 2005) and VP of Engineering for Fair Isaac/HNC Software.
Moderator:
Susan Wayo, Revenue Strategist and Principal, The Gendreau Group, LLC. – Susan has helped companies in the US and in Europe define, develop, manage, and market high-tech products and services. She has provided leadership and consulting services to companies whose core offerings have included software products and services, telecommunications offerings (cable, wireline, and wireless), outsourced and managed services, and financial, credit and fraud management services and solutions. Susan is a recognized expert in market research and product road-mapping.
Date:
Tuesday, May 20, 20087:30AM-9:30AM
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Location:
12235 El Camino Real, Suite 200San Diego, CA 92130
