INPD Center, Inc.
http://www.inpdcenter.comOverview
Main Business Focus: Other“We help companies struggling with new product introductions improve their success rates.” Are you satisfied with your new product introduction (NPI) success rate? Do you continually struggle with new product introductions? Do you seem to be working on a lot of new product development projects yet nothing seems to reach the market on time and budget? Are you losing customers because your products aren’t keeping pace with the competition? Are you competing only on price and not value? Do too many of your new product introductions result in disappointing sales and profits? You can learn how to create robust, repeatable and profit generating NPI systems. New product introductions shouldn’t be a struggle. There are specific skills, methods and practices associated with new product planning, development and introductions that can help any company improve its ability to detect, define, develop and deliver the best ideas with the best chance of success. Wouldn’t it be a lot more fun if your new product introductions are met with enthusiasm and consumer demand? Sound impossible? It’s not. If it’s that easy, why haven’t you already solved this? Successful, robust and repeatable NPI systems start with an understanding that NPI is a business process, not just an engineering function. Even with the best engineering and manufacturing practices in place, if we start with an ill conceived product concept, nothing in the engineering and manufacturing processes can change the inevitable outcome: A product that the market simply doesn’t want or value.
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